The epicenter of our brand consulting and aligned brand consulting services lies in the psychological patterning and analysis adopted by Newtonites in a practical scenario, to understand the current state and predict futuristically based on data, logic, and rationale.
Developing effective and quantifiable brand strategies for the client based on comprehension of the potential’s thought streams, behavior patterns, and influences enables Newton Consulting India to derive analytical and predictive behavior metrics.
Unlike any branding companies in India, Newtonites have the best brand consultants in India that provide brand consultancy services that involve potential identification, product strategy, target persona selection, product development, brand positioning, and go-to-market strategy / GTM strategy development.
Having the distinction of being the best brand consultancy in India, we walk the talk with investments done in our brand strategy-aligned marketing advertising services and have the assistance of in-house captive divisions. We offer our Brand Consulting clients Research Services, Advertising Agency Services, PR Agency Services, and Digital Marketing Agency Services
The core service offerings that predominately form part of our clientele mandates are brand positioning, reputation management, crisis management, media relation, product strategy, product repositioning, brand identity development, advertising strategy, business diversification, and investor communication. These captive services allow us to offer services that top brand management consulting companies offer.
Being amongst the top branding companies in India we rely on Newton’s analytics and analytical approach by deploying unique research tools like BUD, Mind Mapping & Consumer Science in our projects. What we do is “we correct and connect” by researching, analyzing, diagnosis and prescribing the right remedy for brand success. By the way: We have a 100% success record in India. To know more, you can talk to our strategic brand consultants. Click here!
Newton brand strategy research modules are custom created by research analysts and business analysts to evaluate seen and unseen challenges, identify bridges of opportunities, evaluate unforeseen pitfalls, and predict outcomes. As a good practice of market research companies, we define the route on the basis of the mandated outcome objectives laid out to Newtonites during the briefing and at the BUD stage of our business relationship.
As deployment mediums for Newton’s BUD, Mind Mapping, and Consumer Science research tools, we use primary research services, secondary research services, product testing research, and focus group discussion methodologies.
In order to be relevant and have a resonating visual language identity, it is imperative to be having a brand positioning that caters to the core value proposition from a brand architecture perspective. A good brand strategy will comprise building a flexible architecture that is scalable and buildable.
Brand consultants at Newton develop brand positioning and product positioning strategies using proprietary research and allied analysis methodologies to generate data that can be logically depicted to identify opportunities, negate hurdles and generate the brand’s value propositions that best align most favorably with the identified potential persona prototype or desired target potential identified. Comprehensive brand strategy services are currently the most preferred service of Newton Consulting India after the public relations agency services.
In the current scenario of the digital revolution, it is imperative for brands to regularly conduct a visual brand audit that comprises of digital brand audit and a brand identity audit. With an evolving knowledge economy and aligned digital era, perceptions driven by influence can be the reason for both traction and image pitfalls.
Brand Audit services offered by Newton diagnose the current state of affairs and performance of your brand by conducting research and evaluations with internal customers, external customers, and influencers across the digital and physical space of the brand’s engagement footprint. Based on the brand health index score and findings, improvement areas are recommended for better brand health.
In the last decade, we have witnessed corporations, business houses, SMEs and MSME firms get into a diversified business that may not necessarily align with their current business. In such a case, it is imperative to use the professional services of best brand consultants from top brand consulting firms in India to assist the management to create a branding strategy for diversifying into unrelated businesses
The methodology for creating a business diversification strategy is to have well-researched data on the business category identified as well as understand nuances of the potential, and their behavior towards the product of the category. Newton Consulting India offers turnkey business diversification services which include product strategy in alignment to target potential, brand strategy services, and visual branding services for image building and allied advertising agency services
Customer acquisition is one of the most challenging tasks for any brand custodian and ad marketing services company due to the sheer competitive dynamism of this new age of knowledge and digital era. With brand loyalty scores falling across consumer brands and B2B companies, the need of onboarding the best brand consulting firms in India and top brand consultancy companies in India has seen a surge in demand.
Newton Consulting India, one of the best brand consulting firms in Delhi NCR aided by our highly skilled best brand consultants assists brands and companies develop brand positioning strategies by thorough psychographic profiling research of the customer potential and study of triggering metrics to align and generate customer needs, consumer satisfaction, and customer loyalty.
What makes a product sell? Is it the brand positioning or the power of brand storytelling that worked? The selling of a product could also depend on product positioning strategies that worked or the rankings of the product positioning in the market. Communicating about your products or services and embedding their unique selling proposition or differentiators to target audiences is no easy task.
Brand custodians and brand marketing agencies have realized that the numerous dynamics which need to be controlled are many and the puzzle to know which strings to pull to apt position a product has created the need for external research services and assistance of brand consultants that have resources of brand consultancy services. And Newton Consulting India is the most reached out to for brand marketing services.
A marketing wizard in one of his extracts stated “though the consumer is king, it is the product that is the make all and do all for companies, and fortunes can either be made or not made based on what you are serving to your customers”. Product development in India has the potential to be more customer-centric, which would reduce the need for expensive branding campaigns.
Companies ideally need to appoint the top brand consulting companies in India that have research capabilities as well as captive brand consultancy services to create products or services that meet the need and sensibilities of the defined target customer; ideally, meeting customer needs both presently and futuristically. Newton Consulting India has worked with almost 80% of its clientele on this service that aligns market potential with product and go-to-market strategy.
